New Boy Butter Gold Label window display at Chelsea, NYC

     As the official Boy Butter distributor of Chelsea in Manhattan, The Blue DVD on 8th Ave (next door to Gym Bar) is expected to have a permanent Boy Butter Lubricant window display. Usually I make sure to freshen up the window with a new fun display every couple of months to keep the neighborhood on it's toes and sufficiently educated about the wonders and uses of Boy Butter. As you most likely heard, 2013 is our tenth anniversary and we debuted a commemorative product called Boy Butter Gold Label. It is our most beautiful product yet and it is very "green" as well as it is gold since a portion of it's proceeds go to global reforestation programs so you can fight global warming while keeping things warm in the bedroom.

To see my new window display for yourself visit:

The Blue DVD

165 8th Ave (between 18th and 19th)

NY NY 10011

Pyramid of gold

Happy 10th Anniversary!

Upon closer inspection

Is that paraphernalia? Holy McGillicudy!

Me next to the Boy Butter Lubricant section of the Blue DVD

(as proud as one can be in an adult store)

Listen to my latest Sirius/XM ad for Boy Butter Gold Label

As part of celebrating 10 years in business I decided to launch a North American campaign for Boy Butter Gold Label, The 10th Anniversary Edition, a 60 sec ad debuting later this week on various channels and shows on Sirius/XM Satellite Radio.We sponsor ads on The Howard Stern Show, Derek and Romaine Show, The Michelangelo Signorile Show as well as on Playboy and Spice channels.  I'm curious to know what you guys think of this ad, please send me feedback.


To buy your own BB Gold Label click here

My super model sister heats up top French Jewish web mag, Jew Pop

 My super model sister, Donna Feldman, is heating things up wherever she goes, especially in Europe. Normally it is Germany that brings her back to the Old World time and time again but it looks like her feminine wiles have charmed her way into the hearts and minds of the French Jewish community, which is Europe's largest. In an article by Josee Benazeraf in top French Jewish web magazine, Jew Pop, entitled Ashkenazic Boombastic (loosely translated as Euro-Jewish bombshell) see Donna Feldman as their belle femme juive. This article is in French only, but that is why G-d created Google Translate. Click here to read original Jew Pop article: Donna Feldman, Ashkénaze Boombastic!

New # 1 Bestseller: Boy Butter Gold Label 16 oz

In commemoration of Boy Butter's 10th Anniversary we are proud to have produced what has quickly become our # 1 bestselling product since it debuted 10 days ago. Not only is this product in a gorgeous gilded metallic label but it is the first lubricant in history to have a specific environmental mission, to plant trees and forests using proceeds from it's sale. Fusing BB gold with a specifically green message and mission is unique and historic and hopefully will spawn other manufacturers to do the same. Climate change is an important issue and Boy Butter wants to do it's part in replenishing Earth's forests and clean up the air, fight global warming, while heating things up in the bedroom.

To purchase your own Boy Butter Gold Label, 16 oz please click here

My super-model sister is the face of one of Europe's biggest fashion catalogs

My super-model sister, Donna Feldman, is scorching hot as the face of one of Europe's biggest fashion catalogs, Faber, check out these gorgeous ads from the latest Fall/Winter 2013 knitwear campaign shot by George Favios-Photographer in shot in beautiful Almeria Spain. 

Experiencing Ann Hamilton's, The event of a thread

On the last day of Ann Hamilton's popular multi-media installation, The event of a thread, Brendan and I decided to go on a Manhattan cultural adventure. This visual artist created a very cool large scale interactive art that many many thousands in NYC waited an hour plus in line around the block just to experience it at the beautiful and historic Park Ave Armory in the Upper East Side. Ann had huge swings hanging from a huge Armory drill room hangar and they were all connected to a huge piece of silk cloth that was pulled to and fro by the movement of these swings. Families, couples and individuals took part in this flight of whimsy and I am sure it has been a long time since these folks have swung on swings, a little childhood nostalgia. To be honest Brendan dragged me there but once I was in I was happy to go along for the ride, literally. To learn more about this art installation and the Park Ave Armory please click here.

Photos and Videos

Boy Butter 10th Anniversary Edition - Gold Label

Just in time for this year's 10th anniversary of Boy Butter Lubricants comes my most beautiful product yet, which I am sure will soon become a collectors item. Few things are as precious as gold and because of that I want to introduce The 10th Anniversary Edition Boy Butter Gold Label in an exquisite luxurious shiny golden metallic label.  

Click here to buy Boy Butter Gold today on www.shoplube.com

Boy Butter Gold Label is a special golden gift to the connoisseurs of fine personal lubricants. Back in 2003 Boy Butter Lubricants debuted the first oil based lubricants consisting of coconut oils and an organic silicone blend homogenized to perfection into the world's first totally water soluble and easily washable personal lubricant. Perfect for both men and women alike Boy Butter Gold lasts as long as any synthetic or silicone lubricant yet washes off with water alone from both skin and fabric. Gentle, multi-purpose and safe on all toys.

Plus, a portion of the proceeds of Boy Butter Gold goes to global reforestation projects, so it is as green as it is gold.

                    Click here to buy Boy Butter Gold today on www.shoplube.com

"Millions served since 2003"